HAS – Hasbro, Inc.

Consumer Cyclical | Leisure


Key Statistics

Current Price$80.29
Market Cap$11.27B
52-Week High$83.45
52-Week Low$49.0

AI Monthly Analysis Report

Comprehensive Monthly Stock Report: Hasbro, Inc.

Publication Date: November 07, 2025

Company Overview

Hasbro, Inc. (NASDAQ: HAS), headquartered in Pawtucket, Rhode Island, stands as a leading entity in the leisure industry, primarily focusing on toys and games. The company has carved a significant niche with a diverse product range that spans trading cards, action figures, dolls, and creative play items. With operations in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong, Hasbro has established a robust global presence.

Founded in 1923, Hasbro has developed its business model to not only involve direct product manufacturing but also licensing various merchandise like apparel and home goods. Additionally, the company enhances its brand equity through digital games and entertainment, leveraging franchises such as MAGIC: THE GATHERING, TRANSFORMERS, and STAR WARS. Positioned within the consumer cyclical sector, Hasbro’s strong buy recommendations reflect favorable industry dynamics and the potential for growth.

52-Week Price Performance Analysis

HAS 52-Week Stock Chart

52-Week Price Performance Chart

The 52-week chart for Hasbro, Inc. presents a generally bullish trend with significant price action. Over the past year, the stock has experienced a substantial increase, currently priced at $76.415, reflecting a 24.01% increase since the beginning of the year. The stock’s journey has seen a 52-week high of $82.19 and a low of $49.00, demonstrating considerable volatility.

Support and Resistance Levels

The chart analysis indicates clear support and resistance levels that will be vital for further technical assessment:

  • Support Level: A robust support level is established around $60, which has held firm during downturns in January and April. This level is crucial for the stock to maintain momentum.
  • Resistance Level: Initially, resistance was observed near $70, but following a breakthrough in June, the new resistance is around $80, marked by trading patterns observed in August and September.

Momentum Indicators

The moving average, currently residing at $76.5878, indicates a relatively stable short-term trading pattern. The recent crossing above this moving average in early November suggests renewed bullish momentum. Additionally, the price stabilizing near the green trend line at $76.61 highlights potential consolidation, paving the way for forthcoming price movements.

Actionable Insights

Investors should keep a vigilant eye on potential breakouts above the $80 mark, which signal further upside potential. Conversely, any indications of falls below the trend line may warrant caution and re-evaluation of positions. The stock’s price performance exhibits resilience and investor interest, positioning Hasbro as a viable contender in an ever-evolving market landscape.

Financial Performance and Metrics

Financially, Hasbro demonstrates robust fundamentals essential for assessing its investment potential:

  • Total Revenue: Approximately $4.36 billion, solidifying its position in the market with substantial sales generation.
  • EBITDA: Around $1.04 billion, showcasing strong operational profitability, crucial for sustaining share price performance.
  • Net Income: The third-quarter report indicated a net income of $233.2 million ($1.64 per share), a rise from $223.2 million from the previous year.
  • Revenue Growth: Increased from $1.28 billion to $1.39 billion year-over-year, reflecting positive momentum.
  • Earnings Expectations: Adjusted earnings beat analyst expectations, with projections for adjusted EBITDA now raised between $1.24 billion and $1.26 billion, up from the previous estimate.

These metrics indicate that Hasbro remains financially sound, demonstrating growth potential that could favor investors seeking equity in the leisure industry.

Recent News and Developments

Hasbro’s market standing has been influenced by various recent developments including:

  1. Stock Price Performance: On August 22, 2025, the stock achieved a 52-week high of $82.02, translating to a commendable 46.34% year-to-date return and a consistent 3.53% dividend yield. This performance reflects rising investor confidence in the company’s ability to navigate challenges in the competitive landscape.

  2. Positive Financial Reports: Recent earnings reports further bolster Hasbro’s reputation, with adjusted earnings surpassing expected figures, prompting an increase in full-year revenue outlook.

  3. Legal Challenges: Despite favorable financial metrics, Hasbro faces a securities class action lawsuit alleging misleading inventory disclosures. The lawsuit claims the company misrepresented rising inventory levels as indicative of strong demand, leading to stock price volatility. This situation poses risks that investors should monitor closely.

Market Sentiment and Analyst Recommendations

Overall market sentiment towards Hasbro has remained optimistic, as indicated by analyst recommendations:

  • Analyst Consensus: An aggregated recommendation from twelve analysts yields a strong buy consensus, with the average rating standing at 1.46. The consensus target price lies between a high of $100.00 and a low of $80.00, with a mean of $90.75 and median at $90.00. This presents a favorable outlook for investors with higher return expectations.

  • Short Interest: With about 4,579,828 shares short, representing 0.0421% of the total float, market sentiment is generally positive, indicating confidence among investors in Hasbro’s future performance.

In conclusion, with the leisure industry experiencing a bullish trend, and Hasbro solidifying its financial position, the stock presents a captivating investment opportunity. However, it is critical for potential investors to be mindful of the ongoing legal challenges, along with broader market conditions, to capitalize effectively in this vibrant segment.

Investors are encouraged to take a comprehensive view of both the opportunities and inherent risks before making investment decisions.

Metric Value
Market Cap $10.7b
Total Debt $3.3b
Total Cash $620.9m
Shares Outstanding 140.2m
Float Shares 132.3m

Disclaimer:

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📅 Report Generated: Recently updated


Additional Information

Previous Close81.13
Open81.06
Volume438,270
Dividend Yield345.00%